community design

Architecture in the 20th century prioritised functionality over experience as 'form followed function'. In contrast, architecture in the 21st century must engage in the creation of 'performative environments'.

That means collaborative architecture and environments driven by human behavior, economic performance and ecological effect. It demands public buildings which inspire multiple activities. And it calls for shared social experiences which enter the collective memory even as the use of spaces evolves over time.

Within this context, Marc Koehler Architects has a proven track record of personalizing and domesticating public buildings. We call it COMMUNITY DESIGN and we achieve it by transcending and deploying the disciplines of city planning, landscape and interior design, branding and graphic design.

Diverse users are connected through sense of shared usage and ownership. Functionality is increased through the flexible collaboration of the whole. And people come to regard architecture - their architecture - as a brand.